Sunday, December 18, 2011

Email Marketing Checklist

Chuck Norris approves this email marketing checklist

My own email marketing checklist. An excel file with a tab "checklist", a tab "goals" and a tab to copy and archive the newsletter. The excel file is devided in sub checks, like personalisation, general settings, tracking etc. Use a new checklist for each test you are going to do.

Screenshot checklist

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