Showing posts from July, 2014

16 ways to prevent returns for ecommerce company's

16 ways to prevent parcel returns in ecommerce Parcel returns. Every e-commerce company has to deal with returns. In Europe customers have the right to withdraw an order up to 14 days after the parcel arrived at the customer. Returns cost a lot of money for e-tailers.  Below you find 16 ways to reduce your return percentage. Make use of "product" reviews and user generated content (UGC). Experiences and pictures/video's from others will help meeting expectations from your customers and will reduce returns. Use High Resolution product images. If you have a "living" product (f.e. plants) be clear about the product that people receive and how it looks like when it is mature. This can be done by images but in the case of plants with "time lapse" video's.  It depends at your competition and long term strategy, but you can charge (shipment costs) for returning ordered goods. Especially for Europe, mention this in your terms and co