Saturday, November 10, 2012

Email marketing: how not to do it (1)

I can't believe there are still big (jetstar pacific) companies who do email marketing in this way:

Sending important e-mails with lot's of people in the CC (not professional, spam sensitive) and then also to ask a reply to all (many people do not even know this function).

This is so 1999, make a professional landingpage and make sure you have a good workflow to answer questions instead of asking a reply to all.
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