How to differentiate with culture, customer centricity in a responsive organisation
How to differentiate with culture and customer centricity? Already for a while I get more and more interested in a new way of working. A way of working that allows the "voice of the customer" throughout the organisation. That allows an organisation to respond quickly at customer's feedback. A way of working that makes working more fun for employees as well. A way of working that I think is essential in e-commerce, especially if you want to differentiate yourself. You have to add (digital value) and to become customer centric. This means a responsive organisation. An organisation that learns fast, listens fast, acts fast and is creative! Someday maybe a year ago, I ran into this manifesto about responsive organisations. I really liked this way of thinking and working, so I decided also to buy a book about this subject. This became the book " Exponential Organisations ". As you see below I really started to read, and the page shown is an importa