Alex Baar | International Digital Marketing | E-commerce

I recently flew with Etihad airlines to my great satisfaction, great airline and I do prefer it to the European legacy carriers. During traveling I constantly think about customer journeys, signposting, screens. Can't help it, it goes automatically. Also on this journey to from SPL to AUH to MNL, I thought of many small improvements, just I didn't store any screenshots or pictures. I decided to take pictures on my next journey with Etihad.   The Etihad customer journey to Bangkok in pictures Yesterday I booked another flight, again with Etihad . Different destination, so the customer journey may change a little (for example a "fit to fly certificate" is not needed), but I decided to make screenshots of all touch points until I have reached my destination. Blogger, the platform that I use for this blog, doesn't really give the tools to really display a well plotted journey map, but I guess a few screenshots can also be interesting for people also active in the...

Paying with Bitcoin (Zeus wallet) in Boracay via Umbrel: A Guide I am currently at Boracay Island, a.k.a. Bitcoin island. A remote spot in the Philippines where  " pouch.ph " has managed to -currently- get over 250 vendors to accept lightning payments, an awesome achievement. Now, I am a big fan of the lightning network and Bitcoin: It corresponds with freedom (most important). It empowers small and medium enterprises. It makes it possible everyone in the world gets a "bank account". It makes cross border transactions very very cheap.c It will greatly enhance the payment user experience, because the network is open.  Competition -between wallets- will be especially on the user interface level. This creates better experiences for all. Both the monetary and the technical part are highly interesting and solves many problems and I encourage everyone to dive into that. Imagine that not only banks or large financial institutions create payment apps, but everyone can cre...